Long known for building small, efficient vehicles, Toyota has grown to be a full-line manufacturer with a broad product portfolio. The corporate focus on environmental impact and safety continues as the company fills more and more market niches. High-volume models such as the Camry, Corolla, and RAV4 are solid “appliance” choices—doing their jobs remarkably well, but without personality. For character, Toyota offers the more specialized 4Runner, FJ Cruiser, Matrix, and Prius. Hybrid powertrains help several models achieve exemplary fuel economy.